Emerson Loft Ceiling Fan
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Shown in Picture: Emerson Loft Ceiling Fan Model CF765BS in Brushed Steel. Brushed Steel Airfloil ABS finished blades are included as shown. Comes with 4-Speed Fan Slide Control in White with matching faceplate. 2-wire installation rated for 1.2 AMPS. The Loft brings the look of an industrial fan into a design that is safe and appropriate for use in residential settings. This highly efficient Energy Star qualifed fan features a unique Airfoil blade design combined with a powerful and efficient motor that produces far more air than most other fans that are approved for use in residential applications. White and Barbecue Black finishes are UL listed for use indoors or outdoors in damp locations. The brushed steel finish is rated for indoor use only. Few outdoor ceiling fans actually move enough air to keep pesky bugs away like the Loft can, making it the perfect choice for your outdoor living areas. Although the Loft has the look of an industrial fan, it is not considered an industrial fan. Industrial fans operate at much higher RPMs and are not safe for use in residential applications. The Loft is safe in your home!.
Ceiling Fan Comparison Graph
This graph makes it easy to compare features between fans. Pay particular attention to the "Breeze Rating" and "MPH or Wind Speed Factor" which give you the best idea of how much cooling effect you might expect from this fan.
For questions about our comparison graph read more here
Room Settings Viewer
Included Control (EM-SW46W): 4-Speed Fan Slide Control in White with matching faceplate. 2-wire installation rated for 1.2 AMPS.
(Building codes require blades to be at least 7' from the floor)
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"-" means that the data was not available at the time this information was published or the manufacturer simply does not test for the data that is missing.
|Model Name|| Emerson Loft|
Features & Specifications
|Motor Size|| 188mm x 15mm Motor|
|Quality Rating|| 4 out of 5 (5 is best)|
|Blade Pitch|| Airfoil Contour degree blade pitch|
|Blade Span|| 60" blade span|
|Blade Qty|| 3 blades|
|Blades Color||Brushed Steel Airfloil ABS finished blades (included)|
|RPMs|| 60 to 190 RPM|
|Speeds|| 4 Speeds|
|Reverse Function|| Yes|
|Indoor Rating||UL Listed for use indoors|
Cannot be used outdoors
|Includes Uplight|| No|
|Inludes Downlight|| No|
|Can Lights be Added?|| No|
|Accepts Universal Light Kits|| No|
|Voltage||Uses 120 Volt electricity|
|ENERGY STAR Qualified||
|Style Group|| Contemporary|
|Approx. Weight|| 18 lb.|
|Warranty|| Lifetime Limited Motor Warranty|
|Included Downrod(s)|| 6"|
|Flushmount Capability|| Nearly flush w/optional CFDR25 (sold separately)|
|Leadwire Length|| 80"|
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Other Finishes for this Ceiling Fan
Loft (with Four Speed Slide Wall Control - 120 Volts)
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This label is required by the FTC to be published
by any company selling this fan on the Internet.
at High Speed
Cubic Feet Per
Minute Per Watt
49" to 60"
ceiling fans have airflow efficiencies
ranging from approximately
51 to 176
cubic feet per
minute per watt at high speed.
Money-Saving Tip: turn off fan when leaving room
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Low, High or Vaulted Ceiling Installation Options
Minimum Ceiling Height Requirement: This fan requires a minimum ceiling height of at least 96.8" in order to meet building codes. If your ceiling is lower than 96.8" then you may need to add a flushmount adapter or close to ceiling dowrod if one is available for the fan (see below).
If you cannot find what you need to make this fan work in your room, please give us a call so we can check to see if there are any further alternatives.
Note: This fan includes 6" downrods(s)
Indoor and Outdoor Limitations
UL Listed for Indoor use only
The Emerson Loft is UL Listed for Indoor use only, so it is not designed to be exposed to moisture or harsh elements. Do not install this fan outside your house. It is also not recommended
for bathrooms that have a shower or tub or laundry rooms, both of which produce excessive amounts of moisture.
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How does the Emerson Loft Compare to the Average Ceiling Fan?
Ceiling Fan Comparison Graph
Breeze Rating: 4 (5 is best)
Wind Speed Factor: 3.41 MPH
Graph represents 60" blade span
How to read our graphs
Quality Rating = 4 (average is 3)
A Quality Rating of 4 is above average, the Emerson Loft ceiling fan will run smooth and quiet and will give you many years of operation with no worries of the motor burning out.
Wind Speed Factor: 3.41 MPH (average is about 3)
Airflow = 7579 CFM
A Wind Speed Factor of 3.41 MPH gives this fan a Breeze Rating of 4 out of 5.
This is above average when it comes to ceiling fans, so you can expect to feel a decent amount of cooling breeze, but it is not the best.
Aside from Quality, which accounts for smooth quiet operation and durability, the amount of wind-chill a fan can provide to cool you off is the most important consideration.
Afterall, why do want a ceiling fan in the first place?
(average is about 5,000)
7579 CFM is a lot of airflow and is far above average, which is very good news if you want a ceiling fan that can really cool you off.
Fans like this will allow you to raise your thermostat by up to 10 degrees, which can save you as much as 40% on your cooling bills. By doing so, it is possible that the Emerson Loft may pay for itself during the first year of operation depending on the normal cost to run your air conditioning (if you have AC).
Efficiency Rating = 96 CFM/Watt (average is about 86)
An Efficiency Rating of 96 is
Efficiency is defined by the EPA as the amount of airflow a fan produces (CFM) divided by the amount of
electricity (Watts) it uses on high speed without any lights on. Efficiency is less important than Airflow because more
CFMs allow you to raise your thermostat higher...which is where you will save the most energy. Efficiency becomes more important if
you expect to operate several ceiling fans at the same time. (see calculator below)
Electrical Usage = 79 Watts (average is about 76)
79 Watts per hour is
pretty close to average, so it will cost about the same to operate the Emerson Loft as most other ceiling fans.
Use the calculator below to estimate just how much it will cost to operate this fan in "Your home".
Wind Speed Factor -vs- Efficiency: Wind Speed is KING! Ceiling fans can save you a lot on your energy bills if you use them properly to reduce your use of central air.
Ceiling fans cool you off by creating a wind-chill effect, so the more wind speed a fan generates, the cooler it will make you feel. The cooler your ceiling fan can make you feel, the higher you can raise your AC thermostat to conserve energy without sacrificing your level of comfort. Raising your thermostat by 10 degrees can save you up to 40% on your cooling bills, but you cannot raise your thermostat by 10 degrees if you focus only on ceiling fans that use less energy rather than ones that generate higher wind speed. To put this in perspective: A typical central air system uses about 3500 Watts when it is running, so if a ceiling fan that uses 100 watts allows you to raise your thermostat a couple degrees higher than a more "efficient" fan that uses only 50 watts, the savings you will get by raising your AC therestat a couple degrees higher is far more than the difference of 50 watts between the two fans. With that said, a ceiling fan that uses less watts yet produces higher wind speed is a win-win.
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(Calculate the wind speed of a ceiling fan by plugging in the CFM and Blade Span above)
Fan Size -vs- Wind Speed -vs- CFM
Note: The formula for calculating wind speed was revised on 1/31/2015. The previous formula did not take into account that the testing chamber (cylinder) used to determine the CFM of a fan is 8" in diameter larger than the blade span. The revised formula ads 8" to the fan diameter to account for this. The wind speed results are now slightly lower than previosly stated
"When it comes to ceiling fan size...the largest fan with the highest wind speed that will look fine in the area is the best choice!"
Ceiling fans cool you off by creating a wind-chill effect, the degree of which is determined by the wind speed produced by the fan; the higher the wind speed, the cooler you feel. It is critical to know the following; CFM is not the same as wind speed; the wind chill effect you feel from a ceiling fan is concentrated in the column of air directly beneath the fan blades; the wind chill drops off dramatically just a foot or two outside that area.
Ceiling fan manufacturers are required by the DOE to publish the airflow of each fan in CFM (Cubic Feet per Minute) which is not the same as wind speed. CFM is the volume of air being moved every minute, whereas wind speed how fast the air is moving in MPH (Miles per Hour) or LFM (Linear Feet per Minute), both of which are directly related to the amount of wind chill effect. When you compare two fans that are different sizes yet have the same CFM you will find they produce quite different wind speeds. The smaller fan must move air faster in order to move the same amount of air per minute (CFM) as the larger fan. The airflow generated by the smaller creates more wind chill because it is more concentrated and has a higher wind speed. The larger fan of equal CFM moves air over a larger area so it is less concentrated at a lower wind speed. So when determining what size fan to buy you must consider the amount of space a fan will cover (the diameter of the fan plus a foot or two), the intensity of the airflow directly beneath the fan (the wind speed) balanced with how any particular size fan will look or fit in the space. Ultimately the largest fan with the highest wind speed that will look fine in the area is the best choice for performance.
The required testing method for ceiling fans is not done in a way that translates well to real world applications, so the CFM data can be somewhat deceiving if you do not know how to interpret it.
The current required test procedure (shown left) shows a ceiling fan hanging above a 3 foot tall metal cylinder that is 8 inches wider than the ceiling fan (blade span) and stands 4 feet above the floor. Sensors are located at the bottom of the cylinder to measure the wind speed. The wind speed is then converted into CFM (Cubic Feet per Minute). Although this testing procedure can be valuable for comparing the performance of fans equal in size, it does not emulate a real application inside a home and does not make it easy to compare fans that are different sizes in order to determine the best size fan(s) for any particular application.
Therefore, the best way to compare the actual performance between fans of various sizes is to compare the wind speed. The wind speed of a ceiling fan can be mathematically calculated based on the CFM and Blade Span. Here is a comparison where we performed the calculations between 3 fans of different blade spans and CFMs. The largest fan has the highest CFM yet the smallest fan produces the highest wind speed.
84" Fan with CFM of 10000 produces wind speed of 2.46 MPH (216.62 LFM)
52" Fan with CFM of 6500 produces wind speed of 3.76 MPH (331.04 LFM )
The above example shows how deceiving CFM data can be. Even though the 52" fan moves 35% less air than the 84" fan, the intensity of the breeze that produces a wind-chill effect is over 50% more than that of the larger fan and will make you feel much cooler if you are directly beneath it. So, to cover a larger area, two or more smaller fans with good performance may be a better choice than a single large higher CFM fan.
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|This is an ENERGY STAR Qualified Ceiling Fan
Ceiling fans that have earned the ENERGY STAR feature the latest in energy-efficiency technology including a more energy-efficient motor and improved blade design. Fans with built-in lighting include ENERGY STAR qualified bulbs that last up to 10 times longer and use 2/3 less energy than incandescent bulbs-saving energy, money, and time replacing light bulbs. See more ENERGY STAR Ceiling Fans Here!
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Included With This Fan (as shown):
in Brushed Steel
FREE 42" Ceiling Fan
w/Purchase of This Fan
(limit 1 FREE FAN per customer)
$95 Value - Read Details!
|Shipping & Sales Tax:
|Itemized Total Price
Sale Price: $269.00
Availability & Lead Time
Over 50 In Stock!
Ships in 3 to 4 Buisiness Days
(direct from manufacturer)
Emerson CF765BS Specs
| Part Number||CF765BS|
| Our Part Number||EM-CF765BS|
| Model Name||Contemporary in Brushed Steel|
| Description: For an industrial look ina residential setting, look no further than Emerson's Loft fan. Specifically offered for residential applications, the Loft's airfoil blades create an uptown feel and efficient solution to moving air in style. Features: *60" blade span with three high efficiency airfoil blades *6" downrod *Three high-efficiency blades *Wall control *Damp location *Energy Star qualified *Limited lifetime motor warranty|
| Product Name||Loft|
| Finish||Brushed Steel|
| # of Blades||3|
| Blades Included?||Yes|
| Blade Finish||Brushed Steel|
| Number of Speeds||4|
| Reverse Function||Manual|
| Motor Warranty||Lifetime|
| Energy Star||Yes|
| Airflow CFM (High Speed)||7530|
| Watts (High Speed)||79|
| Amps (High Speed)||0.67|
| Efficiency (CFM/Watt)||95|
| Indoor/Outdoor||Damp Location|
| Downrod Length||6.0"|
| Accepts 2.5" Downrod||Yes|
| A (Height Ceiling to Bottom)||12.75|
| B (Height Ceiling to Blade)||12.75|
| C (Housing Diameter)||7.5|
| D (Canopy Diameter)||6.5|
| Keywords||ceiling fan, ceiling fans, ceilings fan, modern ceiling fan, modern ceiling fans, contemporary ceiling fan, contemporary ceiling fans, ceiling fan remote, ceiling fan with remote, ceiling fan with remote control, ceiling fan remote controller|
| Compatible with (Controls)||SR400, SR401, SW405, SW406, RCFP, SR600, SR650, SW605, RC188, SW46, SW95, SW96, SW93, SW133|
| Compatible with Slope Ceiling Kit)||Compatible as boxed|
| Item Weight||16.7|
| Carton Weight||19|
| Carton Length||28.75|
| Carton Width||10.5|
| Carton Depth||9.5|
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